Grab the popcorn because it looks likely that Facebook’s problems will only worsen from here.
In the beginning of 2018, the Cambridge Analytica story broke and many where shocked to learn how Facebook allegedly handled user data. After a major restructuring, many policy changes, algorithm adjustments, deleting 583 million fake accounts (in 1st quarter alone), and even taking out newspaper ads to say they were sorry it seemed like Facebook might have things under control.
“I think traditional social media like Facebook usage might change in 2018 as mistrust around its usage grows,” said Namecheap R&D lab’s Phil McKegney. “I expect (and hope) to see that people will share less and be more critical of what is shared with them.”
Then in November the New York Times published a doozy of an article titled Delay, Deny and Deflect: How Facebook’s Leaders Fought Through Crisis.
It certainly seems likely Facebook problems will worsen in and throughout 2019. The next big question is will Instagram be affected by its parent company’s predicament?
With over two decades of in-the-trenches marketing experience, Matthew Maennche’s views on developing and supporting a successful business are fundamentally different from the norm. As a developer and strategist, Maennche has helped thousands of businesses of all sizes, both domestic and international, take their organizations to the next level.
Matthew also spends time giving back to the local business community as a volunteer, mentor, and leader for the local chapter of SCORE.