Business Marketing General

The Evolution of Marketing and the Emergence of the VCMO – 2019 Update

As we approach 2020, it’s no secret that many traditional CMOs are fighting to maintain their position at some of the top businesses across a wide variety of industries.

Setting SMART Goals

Saving time and energy by ensuring you have set goals that are efficient and productive is critical for continued success as a business. Not only does this ensure that you keep moving forward towards a designated goal, it keeps you from getting stuck in a rut that causes your business to stagnate.

Wix vs WordPress: What’s the Difference?

If you are ready to build a website for your business, it can be hard to determine what the best platform to start with may be. More often than not, the two options you will be faced with are Wix and WordPress.

Do I Need a Consultant or Therapist?

You likely have a good idea of the direction you want to take your company. But no matter how hard you try; you may not be able to take the first step needed to make that dream a reality.

How to Market to Millennials

No matter what industry you may be in, learning to market to millennials is essential for continued success. At present, millennials make up nearly one-fourth of the entire population and account for nearly 80 million unique individuals that you could add to your target audiences.

Voice Recognition Function On Mobile Phone

Virtual CMO vs Virtual Chief Marketing Officer FAQS

As a VCMO, I get asked a lot of questions about what makes partnering with a Virtual CMO the right decision. Here are some of the common ones I hear and, more importantly, the answers to them

What is a Virtual CMO?

I often refer to myself as a vCMO and I’m met with puzzled looks until I explain the various services I provide to business owners just like them. Then, the light clicks on and they can see how they can benefit from having the right marketing partner in their corner.

What is Google RankBrain?

As a component of Google’s core algorithm, RankBrain utilizes artificial intelligence and machine learning to provide the most relevant search results possible for a given query.

5 Low-Cost Marketing Ideas

If you are looking for easy ways to get your business in front of potential customers, here are 5 low-cost marketing ideas that can help get you started!

How to Choose a Business Coach

The goal of a business coach is simple; to give a business owner the tools and knowledge needed to take their business from where it is currently, to where the business owner ultimately wants it to be. This is achieved by clarifying the ultimate vision of the business and determining the best strategies to get there.

Matthew Maennche Elected to TEDC Board of Directors

After seeing the need for extensive marketing expertise at the small business level, Maennche took on the role of a Virtual CMO to provide valuable experience on a part-time basis at a fraction of the cost. As a member of the TEDC Board of Directors, Maennche will strive to continue this mission and help those looking to achieve the American dream obtain the resources they need for success.

Where is Google My Business Headed?

A recent survey sent by Google has rocked the digital marketing world. Currently seen as the prominent free tool used by SEO professionals, some important changes may be coming to Google My Business.