As a component of Google’s core algorithm, RankBrain utilizes artificial intelligence and machine learning to provide the most relevant search results possible for a given query.
The need for content marketing has never been more prominent for businesses that are hoping to compete online. With the two largest job search sites boasting over 10,000 content marketing vacancies, SEMrush analyzed job offers to see exactly what skills employers are looking for. In this article, we will review their findings and look at…
Researchers took the time to review several key factors including social media engagement, word count, how the content was formatted and the quality of backlinks they received. Now that they have released their research.
While content marketing can be effective when properly implemented, many businesses aren’t using this strategy to its full potential. While anyone could aimlessly write a blog and post it to their website, there is much more to this process than you might think.