Tag: Digital Marketing

Gaining Your Customer’s Attention in a Digital World

According to the most recent data available, an average consumer encounters nearly 10,000 brand messages each day. With the continued growth of new methods and resources like social media that help spread messages quickly this number is expected to continue to grow at an alarming rate. With seemingly endless competition to position your business in … Continue reading "Gaining Your Customer’s Attention in a Digital World"
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Enhance Your Marketing with a Virtual Chief Marketing Officer

Whether you are a startup business or you are ready to expand your small business, it is important to know what your business goals are and the steps necessary to achieve them. While you could spend a large portion of your budget on hiring a full marketing team, it is much easier to hire a … Continue reading "Enhance Your Marketing with a Virtual Chief Marketing Officer"
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5 Marketing Tactics You Should Be Utilizing as a Small Business

As a vCMO, one of the first questions that I’m asked by small business owners is what they should be doing to successfully market their business. While most marketing plans will require getting to know the business and their target audiences, there are 5 marketing tactics that hold true no matter what industry you may … Continue reading "5 Marketing Tactics You Should Be Utilizing as a Small Business"
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The Evolution of Marketing and Emergence of the vCMO

The wave of digital marketing is constantly growing and evolving to accommodate fresh, new ideas that trendsetters have birthed and modified to meet the specific needs of their business. Across the world, businesses of all sizes rely on their chief marketing officer to drive innovation, lead their marketing efforts and pinpoint the latest trends before … Continue reading "The Evolution of Marketing and Emergence of the vCMO"
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What Is a Virtual CMO? And 5 Great Reasons to Utilize One!

If your business has continued to grow over the years and you are struggling to keep up with your operations and maintain your marketing alone, you likely have thought about hiring a marketing coordinator or outsourcing your marketing to a firm. While this is one option, it may not be the most cost-efficient and could … Continue reading "What Is a Virtual CMO? And 5 Great Reasons to Utilize One!"
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