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Small Business Advice

The Benefits of a Virtual CMO for Small Businesses

While small businesses may not have the resources needed to compete with major players in the industry, finding the appropriate partner for their digital marketing needs doesn’t have to be expensive.

New Findings On Effective Content Marketing

Researchers took the time to review several key factors including social media engagement, word count, how the content was formatted and the quality of backlinks they received. Now that they have released their research.

The Top 4 Content Marketing Mistakes

While content marketing can be effective when properly implemented, many businesses aren’t using this strategy to its full potential. While anyone could aimlessly write a blog and post it to their website, there is much more to this process than you might think.

How Can A Small Business Marketing Consultant Grow Your Business?

Most small business owners understand the value of focusing on marketing efforts but typically don’t have the budget required to hire an in-house marketing team. While this dilemma is all-too-common, there’s no reason you should have to sacrifice a successful marketing plan for valuable funds that can be used elsewhere in your business. In this…

Who Is Your Ideal Client?

Despite popular belief your ideal client is not everyone. You would be, or maybe not, surprised how many entrepreneur’s start a business believing that everyone is the ideal client for their product. I am willing to bet it is about the same amount that believe all they need to do is post to Facebook in…

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